Hi, I’m Zi-Ting.

Singapore born-and-raised, Berlin-based writer with a squiggly career.

I started out at 19 in International Relations. Went to uni at 21. Then, led by my taste buds at 26, moved into Public Relations & Brand Management for restaurant and food brands, before braving life as a self-employed freelance writer for technology companies at 30.

Today, I’ve stepped into the Freelance Writer for Luxury and Boutique Hotels, Resorts, and Restaurants era of my squiggly path. Hospitality writer for short.

I’ve been called a do-er, true team player, weaver of magical tapestries for brands, and many other things. Magical tapestry weaver for brands is where it’s at. 😌

I’m known for turning chaos into clarity, staying calm in the most stressful of situations, asking the right questions, and being meticulous and detail-oriented. 

Feeling HR-ish? Head over to LinkedIn.

You can also email me or fill in this form.

BRANDS I’VE WORKED WITH

MY WORK

Branded Content for
Firangi Superstar

Content Marketing for
Neon Pigeon

Web Copy for Province

SEO/GEO Blog Posts for Cape

Editorial for Jom

Public Relations/Press Work for The Source Bulk Foods and other clients

TESTIMONIALS

  • Zi-Ting has a knack for transforming dense information into engaging content that perfectly matched our brand voice.

    Ningfei, former Content Design Lead, Cape

  • You’re crystal clear when it comes to written communication and your ability to your ability to organise mess is so great!

    Syaza, former Marketing Manager, The Dandy Collection

  • Zi-Ting pulls the strings together to weave a magical tapestry that the public didn’t even realise they were seeing. This is one of her strongest strengths – being able to project a brand in ways that has been speaking to you without you being able to hear it. Hospitality is her deepest strength and being hospitable is her dearest attribute.

    Callan, former GM, Firangi Superstar

  • You’ve an ability to notice small things that others may miss, which can be so important in many situations.

    Urvi, Brand Strategy Director

  • I like your brain.

    Anthony, Founder & CEO, HARDSKILLS

FAQS

  • As defined by yours truly, a Hospitality Writer is someone who writes for hospitality brands. Think hotels, resorts, and restaurants (my focus areas!), but also luxury tour operators, wellness retreats and destination spas, members’ clubs.

    Not sure if you’re a hospitality brand? Write to me ziting.law@gmail.com.

  • I write all guest-facing and guest experience content, including website copy, email copy, guest experience guides, product/service descriptions, restaurant descriptions and menus, tour itineraries, long-form articles for your in-house mags, and so on.

    I also write marketing content, including social media copy, newsletters, and SEO/GEO-driven blog posts.

    This list is not exhaustive, so if you don’t see what you need here, write to me at ziting.law@gmail.com. If it involves words, I probably do it!

  • I’ve shared a selection! Back up a bit 👆🏼

  • Tell me more: ziting.law@gmail.com

GET IN TOUCH